Björkbacken,

Exciting history and sustainable operation

Björkbacken is a unique family-run four-star accommodation facility with a hotel, holiday village, camping, hostel, restaurant and activity areas. Next to the facility, a large playground, water playground with pools for families with children opens in the summer and a 12-hole adventure golf course. During the summer season, Cajsas Food & Café and Loviisa Pizzeria are also open, and there is also a barbecue area for our guests. In our quest to offer alternatives, Cajsas has added more vegetarian dishes, vegan ice cream and healthier content.

In autumn, winter and spring, the Character Hotel changes its costume and becomes more of a business hotel and a conference facility.

Find us

Our facility is located in Vimmerby, along highway 40. Turn off at the entrance to Astrid Lindgren's World, follow the signs to Björkbacken.

We have plenty of parking spaces directly adjacent to the hotel, there is also a carport for our guests with the possibility of electric car charging.

Traktorgatan 3
598 30 Vimmerby

Welcome!

Cancellation policy

Of course, we hope that you do not have to cancel your stay, but if plans change, the following applies to our hotel, holiday village, hostel and campsite:

May - August: Cancellation without cancellation insurance must be made no later than 14 days before the arrival date. In case of later cancellation, no refund will be given. Cancellation insurance can be taken out for SEK 350 per booking and then gives the right to cancel with a full refund until 18.00 the day before arrival. If the stay is cancelled later than 18:00 the day before arrival, 50% of the total price will be charged. The fee for the cancellation insurance is non-refundable.

If booked the day before arrival, or on the same day as arrival, the booking is considered binding and no cancellation/refund is possible. 

September - April: Cancellation no later than 18.00 the day before arrival.

Pet

Pets are warmly welcome with us, with certain restrictions: out of respect for our other guests, dogs must always be kept on a leash in our area, and are not allowed to enter the water park. 

It is fine to stay at the hotel with your four-legged friend as long as it is notified in advance, we have pet-friendly rooms in the categories "premium room with sofa", "premium room with bunk bed" and "premium room family". A fee of 290 SEK per room will be added, please contact us in connection with booking and we will assign the right room! Pet-friendly cottages are also available and can be selected directly when booking.

Disability Adaptation

All our rooms and premises can be reached in wheelchairs, we also have some specific rooms in the categories "Premium room with sofa" and "Room business" where the bathrooms are wheelchair accessible. Contact us before booking for more information or to find out if that particular room is available for the desired period!

Non-smoking

We are a non-smoking accommodation facility - smoking is not allowed in the hotel, cottages or hostel. When smoking indoors, a fee of SEK 2000 is charged for decontamination.

Award winning

The unique profile of the character hotel is an award-winning cultural achievement. Vimmerby Municipality's Culture Prize has been awarded to the hotel's owner and founder Micael Glennfalk in 2007. He has also been named Vimmerby Resident of the Year for his entrepreneurial deeds. In 1998, he was named Entrepreneur of the Year in Sweden and received an award from The King. He has started and run a number of different companies, of which Björkbacken is one, a modern hotel with a homely character, run by a family that places great emphasis on service, personal treatment and a positive experience. The commitment rubs off on the employees, who are all equally dedicated: everything so that the guest feels the warm personal service. 

Durability

Björkbacken is a sustainable hotel. We have 500 solar panels that produce part of our electricity consumption, seven ground source heat pumps that ensure that guests get hot water all year round, and also in the summer for our pool area.

We have an active waste sorting in the rooms and at the facility. We sort materials at our recycling station.  

Our in-room cosmetic items, soap, shampoo and lotion, are good environmental choices.

Our cleaning agents come from Eco-lab where everything is portioned out in reusable bottles and the dosages are exactly as needed.

A functioning return system is available throughout the facility and guests with electric cars have chargers available.

In the summer, cleaning and camping hosts use bicycles or electric vehicles.

All food in the restaurant is prepared from scratch and we are happy to favor locally produced and Swedish ingredients.

Garbage is sorted into compostable and based on material.

We also have our own worm composting to produce natural biohumus that  enriches our plantings.

A written environmental policy has been drawn up for employees.

Personal data (GDPR)

Information about Björkbackens Turism AB 
collection of personal and company data for their data register

Björkbackens Turism AB collects various forms of information regarding individuals and companies for the purpose of carrying out purchases and deliveries and, where applicable, marketing.

The person responsible for collecting the data is:

Micael Glennfalk, owner and CEO

Björkbacken's character hotel

BJÖRKBACKENS TURISM AB
Traktorgatan 3
598 30 Vimmerby
0492-79890 vx, Direct: 070-6412141

info@bjorkbacken.se
www.bjorkbacken.se
Facebook: Björkbackens Karaktershotell

Use
The data is used to make bookings of rooms, purchases, other sales and marketing.

Index contents
Staff, suppliers, customers.

Deadline
Data relating to customers who have not been active with our company for a period of 364 days is sorted out of the register.

Transfer of data
The company receives data from booking sites that may be located in another country. Björkbacken itself does not disclose any part of our register to any outsiders, neither freely nor for payment.

Precautionary measures
Everyone who manages the company's records signs a confidentiality document. Data is backed up, protected by antivirus software and personal passwords. The company's internal network and the wireless guest network are completely separate.

General Information
Björkbacken does not store information about religion, affiliation, sexual orientation, the customer's health or political opinions.

However, the customer's various wishes that are needed when delivering our product can be saved, such as always late check-out, need for allergy-adapted food, that dogs are brought along, etc.

Personal data classified as "sensitive" is not saved.

Force Majeure - events beyond our control
Björkbackens Turism AB is not responsible for damage that is due to legal orders, government action, war events, strikes, blockades, boycotts, lockouts or other similar circumstances. The reservation in the case of strikes, blockades, boycotts and lockouts.

 

PRIVACY POLICY FOR BJÖRKBACKENS TURISM AB

Why a privacy policy?
Björkbacken cares about your personal integrity. We therefore always strive to protect your personal data in the best possible way, comply with applicable laws and regulations for personal data protection at any given time. Through this privacy policy, we want to inform you about how your personal data is processed by Björkbacken. This policy helps you as a customer to understand, among other things, what kind of information Björkbacken collects and how it is used.

This privacy policy is aimed at those who book rooms at Björkbackens Karaktershotell, in our cottages or campsites and where we register information in your booking confirmation such as name, address, telephone numbers and e-mail address and, where applicable, social security number.

Who is responsible for your personal data?
Björkbackens Turism AB, Traktorgatan 3, 598 30 Vimmerby with org number 556416-3847 is responsible for the processing of your personal data.

Björkbacken Turism AB is the owner of all Björkbacken's trademarks and websites.

Björkbacken has a common IT infrastructure where all business transactions with associated personal data and databases ("Data") are managed and owned centrally by Björkbacken. Björkbacken is thus the data controller for the processing of your personal data and is therefore responsible for ensuring that your data is handled in a correct and secure manner in accordance with applicable legislation.

PERSONAL DATA WE PROCESS ABOUT YOU

Personal data you have provided to us
We collect and store information about you that you provide to us. The information we collect and store is name, postal address, social security number, e-mail and mobile number. We also collect information about your previous purchases with us. If you participate in an event or contact our customer service, we will also collect your personal data related to this. We must collect the above information in order to be able to fulfill our obligations to you as a customer.

Personal data we have collected from you
When you shop at Björkbacken, visit Björkbacken.se or otherwise interact with us, we collect your personal data. Björkbacken processes information about the purchases you have made, clicked on or booked. We also process information about your purchase history, your purchasing patterns and your preferences as a customer of ours. We also process language preferences, geographic information and other data we receive in connection with your visit to Björkbacken.se.

Personal data we have collected from third parties
We collect the information about you that is provided by booking sites such as Booking.com, Hotels.com and the like. It can also be personal data from a central source, such as in the case of a conference booking where the participant's name is to be registered.

HOW DO WE USE YOUR PERSONAL DATA?

We use your personal data for the following purposes:

In order to establish your identity and update your address details, create the management of your booking and payment of the same. To provide you with information about and process your purchases on Björkbacken.se such as order confirmations, delivery information, delivery and warranty matters. To deliver your purchases on Björkbacken.se In the case of partial payment or credit and purchases on Björkbacken.se, your data is sent to the Credit Company and partners for the payment solution on Björkbacken.se To send newsletters and other marketing to you To collect and analyze information about your purchases, which we use as a basis for offers and marketing of both a general and targeted nature To improve our communication, services, products and services To be able to offer benefits linked to your personal membership in Björkbackens Vänner. To be able to adapt Björkbacken.se to your behaviour and preferences To be able to answer your questions Invite to events Customer surveys, for example to ask you via email if you were satisfied with your stay. We process your personal data to fulfil a legal obligation: Björkbacken processes data about your purchase in order to fulfil requirements such as the Accounting Act and the Consumer Purchase Act. If you do not provide us with your personal data, we will not be able to fulfil our agreement or fulfil our obligations in relation to you.

 

Björkbacken's policy for marketing to our customers

Marketing is done towards our customers.
In each unit that is sent out, the customer is given the opportunity to choose not to receive marketing to them.
The customer also has the opportunity to consent to receive marketing to him/her.

Regulations for how long personal data may be stored:
Regulations for how long personal data may be stored:

The customer must then be cleared out.

Björkbacken Turism AB protection against unauthorized access to personal data

Access to staff registers is only allowed:
CEO
Finance Manager
All of them have signed a non-disclosure document

Access to information in supplier registers
CEO
Cfo
Property Manager
Reception managers
All of them have signed a non-disclosure document

Access to customer register data
CEO
Cfo
Reception managers
Receptionists on duty
All of them have signed a non-disclosure document

Contact
If you have questions about how we handle your personal data or if you want to port your data, please contact info@bjorkbacken.se. When it comes to the processing of personal data, you can also talk to the Swedish Data Protection Authority, which is the supervisory authority for this processing.
Address:
Björkbacken Turism AB
Traktorgatan 3, 598 30 Vimmerby
Tel 0492-79890
These terms and conditions have been established by Björkbacken as of 2018-02-01.

Data protection documents
in the various registers of the companies listed below
All the data concern the companies:

Trummelumme Investing Partner AB, 556486-5250
Micael Glennfalk Fastigheter AB, 556524-4653
Björkbackens Turism AB, 556416-3847

The documents were prepared 2018-03-06 by Micael Glennfalk, owner

List of personal data within Björkbackens Turism AB
WhichNameAddressTelnrPersnrövrigt

STAFF	Yes	Yes	Yes	Yes	Attendance history
Suppliers	Yes	Yes	Yes	Yes	Purchase history
Customers/guests	Yes	Yes	Yes	Yes/No	Delivery date*

List of sensitive data:
No such records are recorded.

The customer register contains information that the hotel needs to fulfil its delivery of what the customer has booked. It can be requests for tickets. About room/cottage/campsite, food, etc

As a customer of Björkbacken, we do not disclose your personal data to other partners or organizations.

How do we protect your personal information?
Björkbacken takes the technical and organizational security measures required by law to ensure that your personal data is not manipulated, lost or destroyed or that unauthorized persons access it. Our safety procedures are constantly changing in line with technological developments.

Where is your data stored?
Björkbacken stores all personal data collected from you within the EU and EEA. We do not disclose personal data to third parties, except in situations where this is a requirement arising from a legal obligation or to fulfil our obligations to you as a customer. See more information under the section "Who can access your personal data".

How long do we keep your personal data?
When you provide your personal data to Björkbacken, you give consent to Björkbacken to register and store purchases and to process the specified data for the above-mentioned purposes.

We never process your personal data for a longer period than is permitted by applicable law, regulation, practice or official decision. For example, data can be stored for longer if required by the Consumer Sales Act or the Accounting Act. The personal data is stored and processed in Björkbacken's IT system. As a member of Björkbackens Vänner, your personal data is saved as long as you are a member with us. However, information about your purchases is only stored for 24 months after the last purchase. You can contact us at any time and cancel your membership and request that we delete your personal data.

Your rights
You have the right to request access to your personal data and to receive information, among other things, about what personal data is stored with us, the purposes of the processing of this personal data, the recipients or categories of recipients to whom the personal data has been or will be disclosed, the envisaged period or the criteria for determining the period for which the personal data will be stored. You can contact our reception at the address below and request to have the information sent by email. For your security, this information is only sent to your specified email in our customer database.

If you believe that the personal data that Björkbacken has processed is incorrect or has been processed in violation of applicable legislation, you also have the right to request that this personal data be corrected, blocked or deleted. You do this by contacting our reception. In some cases, Björkbacken is obliged by law to process your personal data even though you have requested that it be deleted.

If you are a member of Björkbackens Vännen, you can at any time withdraw or change the consent you have given or decline further communication If you have given consent to Björkbacken regarding Björkbacken's processing of personal data, you can withdraw such consent at any time, by contacting our reception.

If you believe that your personal data has been processed in violation of applicable legislation, you always have the right to file a complaint with the Swedish Data Protection Authority.

Links to other sites
On bjorkbacken.se there may be links to external websites over which Björkbacken does not have control. These are not covered by this policy

Legal basis for our processing
The processing of personal data in Björkbacken takes place with the legal basis for Björkbacken to be able to fulfil an agreement. The agreement covers both the purchase itself and the agreement on the terms and conditions, which gives both rights and obligations to the parties. As a member, you have the right to withdraw from Björkbackens Vänner at any time by notifying you, in which case the processing of personal data relating to member benefits, profiling and obligations will cease, see further under the heading My rights.

After completing the booking, delivery and payment, we can save your data. You have the option of requesting that we delete you from our customer register for the current year. When it comes to personal data processing in order to comply with requirements imposed by, for example, the Accounting Act, the Value Added Tax Act and the Consumer Sales Act, the legal basis for processing is a legal obligation.

Direct marketing
Björkbacken will process your personal data for marketing purposes. Your data may be used for direct marketing, newsletters, customer surveys and for statistical purposes and may be used for mailing, e-mail and text messages to you until you deregister your account or withdraw your consent. You can at any time in your settings, on Björkbacken.se or when contacting customer service, customize the channels through which you want Björkbacken to contact you. The sender of the mailing is Björkbackens Turism AB.

Profiling
Björkbacken will process your personal data in order to analyze your purchase history, your purchase behavior and your behavior on Björkbacken.se in order to gain more knowledge about you as a customer and our customers in general and to be able to improve our offers (profiling). For the same purposes, we may also process any personal wishes or preferences that you have provided to us, e.g. information that you are interested in a particular category of goods. We do this by analyzing which purchases you have previously made and which items you have looked at or added to the shopping cart on Björkbacken.se. Based on this information, we communicate targeted messages to you. By agreeing to this privacy policy, you also agree to the profiling of your personal data.

Who can access your personal data?
Your personal data will not be transferred or sold to third parties for advertising purposes. However, your personal data may be disclosed to third parties (data processors) if this is required to provide services to you, for example to suppliers to handle the transport of ordered products and for the distribution of offers. We disclose your personal data to the following;

Suppliers of IT systems in development and support. These companies provide services, technical solutions and platforms on behalf of Koivukmäki. Partners who handle payment. To handle payments made by Björkbacken's customers, we use suppliers to guarantee secure payment solutions. We only send the information that is needed

A warm welcome to us!